Size is an important aspect of beauty subscription boxes. Therefore, it is essential to know the right sizes for the beauty products packed in the packaging. Choosing the right size for beauty subscription boxes is important for optimal protection of your packed beauty products.
Don’t know anything about their sizes? There is no need to worry at all! This blog helps you know and understand everything you need to know.
What Are Beauty Subscription Boxes?
Beauty subscription boxes are containers that ship a selection of beauty items to a customer’s doorstep on a regular schedule (monthly or quarterly). These boxes offer a huge range of curated beauty products such as makeup items, skincare products, haircare goods, and much more.
These boxes provide a convenient way to discover and try new beauty brands and beauty products, based on a subscriber’s personal preferences.
Why Use Beauty Subscription Boxes?
Beauty brands often use beauty subscription boxes to send their curated products to beauty-conscious customers at a lower price. These boxes allow brands to ship their products to their subscribers. Other benefits of the packaging are given below:
- Receive personalized beauty items based on the customers’ preferences
- Let customers try samples before committing to a full-sized purchase
- Provide a convenient way to discover new products
- Offer a sense of surprise and joy with each delivery
Perfect for various products such as makeup, skincare, and hair care
How To Measure The Subscription Packaging For Your Beauty Products?
Picking an ideal size is important when it comes to beauty subscription boxes. Therefore, choosing the right size is important. To select the right size for a beauty subscription packaging, you have to measure the dimensions of your specific beauty products.
Take a look at some of the following steps for choosing the right size for a beauty subscription:
Gather Your Products
First of all, gather all the beauty products you want to ship in a single package.
Measure Each Product
Measure the length, width, and height of the beauty products with a measuring tool.
Calculate Cubic Volume
Use this formula: Length x Width x Height / 1728 to find the cubic rate of your beauty items.
Account For Packaging
Add 1-2 inches to the dimensions of the packaging. Such packaging offers cushioning, void fill, or custom inserts to protect the fragile items.
Test Fit
Test how well your beauty products fit into the packaging.
Choose The Right Box
Pick a box that fits your beauty products without being too large or too small.
What Are The Sizes Available?
Beauty products may vary in size. Therefore, you need to know the exact size of the packed products. Beauty subscription boxes do not have fixed sizes. Boxes are often categorized as small, medium, and large. Take a look at some of the following subscription box sizes:
Small-Sized Beauty Subscription Boxes
If you want to ship small-sized beauty products, then you should find a packaging that accommodates small beauty products. Small beauty subscription boxes are perfect for a curated selection of sample or small-sized beauty products. Some of the sizes:
- 7″ x 5″ x 2″
- 9” x 6” x 3”
- 10” x 6” x 2”
These boxes are perfect for a huge range of small-sized beauty products, such as makeup, skincare, hair care, and other beauty products
Medium-Sized Beauty Subscription Boxes
Subscribers may expect 4–6 beauty products. Therefore, you need medium-sized packaging. Medium-sized beauty subscription boxes offer varying quantities of products, from samples to multiple items, at different price points. Take a look at some of the following sizes:
- 6″ x 6″ x 2.5″
- 8″ x 8″ x 4″
- 10″ x 8″ x 4″
These boxes are ideal for an ample assortment of products such as serums, lip products, palettes, toners, serums, and much more.
Large-Sized Beauty Subscription Boxes
Beauty subscription services offer more products and higher value. Therefore, they need a large-sized package. Beauty subscription brands and businesses ship multiple items of larger sizes to their subscribers. Here are some of the sizes:
- 8″ x 8″ x 3″
- 10″ x 6″ x 4″
- 14″ x 10″ x 4″
Custom subscription mailer boxes are great for an extensive array of products such as creams, facial masks, luxury accessories, cheek products, conditioners, and body scrubs.

Choosing The Right Size For Beauty Subscription Boxes At A Glance
This table shows off the dimensions of the packaging, from small to large. Have a look at this:
Box Size | Approx. Dimensions | Best For | Pros | Cons |
Small | 6” x 4” x 2” | Sample kits, trial boxes, travel-size products | Cost-efficient, lightweight, eco-friendly | Limited product capacity, less impact for premium branding |
Medium | 9” x 6” x 3” | 4–6 items (mix of skincare, makeup, fragrance minis) | Most versatile, balanced cost, good for branding & inserts | May not fit large or bulky items |
Large | 12” x 9” x 4” | Deluxe beauty collections, seasonal boxes, luxury sets | High impact unboxing, fits multiple full-size products, premium feel | Higher shipping costs, risk of wasted space if under-filled |
Cost Implications Of Choosing The Right Size For Beauty Subscription Boxes
There is a huge range of businesses that hesitate to invest in custom sizes for a monthly beauty subscription box. But the ROI is clear. Take a look at some of the following considerations to meet their needs:
Shipping Costs
Right-sized boxes to ship the curated beauty products to their subscribers’ doorsteps. These boxes lower the courier fees and international tariffs.
Material Costs
The size is an ideal pick when it comes to beauty subscription boxes. Therefore, the right size of the packaging not only uses less material but also reduces the filler materials to save money.
Storage Efficiency
The smaller size of the packaging not only reduces storage efficiency but also makes it easy to stack the boxes. Such boxes also reduce the costs of storing products at the warehouse.
Customer Retention
Customer retention is important for businesses of all sizes. Therefore, choose the right size for these boxes to give a better experience. Such boxes increase repeat subscriptions.
In the long run, custom box sizing pays for itself through savings and loyalty.
Other Key Considerations For Choosing The Right Size For Beauty Subscription Boxes
Size is an important aspect of the packaging for beauty products. Therefore, selecting the right size is paramount. Here are some of the other considerations for the beauty subscription boxes:
Delicate Items
Beauty products are delicate in nature. Therefore, choose the right size and require custom inserts or extra padding to keep the packed items secure during storage and transit.
Visual Appeal
The subscription box is your brand’s first impression. Therefore, pick an ideal size to look clean, organized, and appealing.
Standard vs. Custom:
Standard box sizes are available in the market. But custom dimensions for the packaging may be preferable to ensure your merchandise fits perfectly. Custom-sized boxes accommodate products with unique shapes.

Best Practices For Choosing The Right Size For Beauty Subscription
Packaging is the first thing customers interact with. Therefore, choose the right size of the subscription packaging for the beauty products. Explore some of the following practices:
Work with Packaging Experts
Professionals can prototype and recommend sizes based on your exact product lineup.
Use 3D Mockups
Digital or physical mockups reveal how products fit before mass production.
Test Shipping
Send trial boxes through couriers to assess durability and costs.
Gather Customer Feedback
Subscribers often share opinions on box size and presentation—use this to improve.
Where To Get The Packaging with The Suitable Dimensions?
Tycoon Packaging specializes in manufacturing custom subscription boxes in any dimension, from small to large, through our customizable packaging solutions. We employ high-quality materials, perfect layouts, CMYK printing, premium finishes, and custom add-ons to make these boxes for effective branding.
We create these boxes according to your needs with complete precision at wholesale prices. So, what are you waiting for? Feel free to reach us and discuss your needs.
Conclusion Of Choosing The Right Size For Beauty Subscription Boxes
The beauty subscription boxes thrive on experience, efficiency, and branding. The right-sized boxes ensure the safety of the packed products during the regular interval of time. The right size packaging ensures products arrive safely and beautifully presented, and makes customers enjoy an elevated unboxing experience.
The right-sized boxes make businesses save on shipping and material costs. That is why choosing the right size for beauty subscription packaging is important for business growth.
Frequently Asked Questions
What is the most common size for beauty subscription boxes?
Most brands use medium-sized boxes (around 9” x 6” x 3”), as they fit a mix of 4–6 items.
How do I calculate the right size for my products?
Measure all products, add the required insert space, and account for shipping restrictions. A packaging expert can create prototypes for accuracy.
Should I standardize or customize my subscription box size?
Custom sizing is best for long-term efficiency, though many startups begin with standardized options for cost control.
Can eco-friendly subscription boxes still look premium?
Yes! Kraft, recycled cardboard, and biodegradable inks can be combined with premium finishes like foil, embossing, or spot UV.
How do inserts affect the size?
Inserts add depth and structure, so they must be factored into the internal dimensions of your box design.
What is subscription packaging?
Subscription box refers to the specially designed, often branded, containers used to ship curated products to customers on a recurring basis, such as monthly or quarterly.