The e-commerce business needs to ensure its packed items reach customers’ destinations in pristine condition. Therefore, choosing the right mailers is paramount. Don’t know which mailers are best for ecommerce products? Worry not! In this blog, we cover everything you need to know about mailers.
So, what are you waiting for? Let’s dive in to explore everything.
What Are Mailers?
Mailers, also known as a shipping mailer or mailing envelope, are the type of packaging used to ship items, often smaller or lighter items. These mailers are generally less bulky and lighter than traditional packaging, making them a cost-effective shipping option, especially for e-commerce businesses.
Are Mailers Right For My E-Commerce Packaging Needs?
The incredible benefits of mailers make them the go-to option for many e-commerce businesses and brands. Don’t know? Take a look at some of the following benefits:
What Mailers Do?
Mailers provide an extensive array of benefits. Here are some of the benefits:
Optimal Protection
Protection is the most important part to keep your products intact. And mailers are best known for their durability throughout the entire commute. Their self-adhesive strip provides a secure closure, indicating if the package has been tampered with during transit.
These mailers are waterproof and tear-resistant, ensuring your products arrive safely to your customers, regardless of weather conditions.
Cost-Effective Nature
Cost is the major component for every ecommerce brand and business. Therefore, they look for an affordable packaging option. And mailers are lightweight, reducing the shipping costs significantly. This advantage gives the ecommerce business a competitive edge by allowing you to offer lower shipping fees.
Versatile Nature
Ecommerce businesses always look for packaging that is versatile for almost every item. Are you looking the same? Mailers are the perfect medium that come in various sizes and designs to fit your product and brand image.
This kind of versatility can be used for almost any product and any product quantity that doesn’t require extra protection.
Effective Branding
Ecommerce brands never want to waste any opportunity to brand their products. Therefore, they seek packaging that can be designed according to their needs. Mailers can be designed with your brand logo or any other design to provide effective branding and offer a unique unboxing experience.
What Are The Types Of Best Mailers For Ecommerce Products?
There is an extensive array of different mailer types to meet all your packaging needs. Check out some of the following mailer types that align with your product and brand needs:
Top 10 Types Of Mailers
Ready to take a trip to visit some of the best mailers for ecommerce products? Well, you are in for a treat! This blog discusses the top 10 best mailers of all time. So, buckle up and let’s dive into this epic journey of killer mailer packaging.
Custom Ecommerce Packaging
Ecommerce boxes are the perfect medium to ship the packed items. These boxes keep the packed items protected throughout the whole journey due to their robust construction. These boxes make your brand stand out during the whole commute.
Poly Mailers
Poly mailers are lightweight, flexible shipping envelopes made from top-grade polyethylene material. These mailers protect items from moisture and other external elements during transit. These mailers present and brand the products during the whole journey. These mailers are perfect for a huge range of products such as clothing, documents, and non-fragile items.
Bubble Mailers
Bubble mailers are padded envelopes lined with bubble wrap, providing cushioning and protection for items during shipping. These mailers present the packed items during the ecommerce journey. These mailers become the extension of your brand. These mailers are commonly used for shipping various items such as electronics, jewelry, cosmetics, books, and other items.
Rigid Mailers
Rigid mailers are the type of shipping envelope designed to be durable and resistant to bending, typically made from rigid stock. These mailers present products with a more polished look and secure your brand image during your shipment. These mailers are used to protect items like photos, documents, artwork, and other flat items during transit.
Custom Branded Mailer Boxes
Ecommerce mailer wholesale is the perfect choice to ship the packed items during mailing. These mailers become the visual representation of your brand during the ecommerce journey. These mailers become a safe home for the packed products. These milers can be used for various purposes, including e-commerce shipments, subscription items, promotional kits, and gift products.
Compostable Mailers
Compostable mailers, typically mailer bags, are made from natural, plant-based materials that can decompose in a composting environment. These mailers are designed to be a sustainable alternative to traditional plastic packaging, leaving no harmful residues. These mailers can be used for shipping an extensive array of items such as clothing, books, and other products.
Padded Mailers
Padded mailers, aka padded envelopes or bubble mailers, are shipping envelopes that include a layer of cushioning material, such as bubble wrap or paper padding. These mailers keep the packed items protected during shipping. These mailers are especially designed for shipping a wide variety of items that are small, fragile, or require some level of protection from impacts.
Custom Mailers
Custom mailers are packaging solutions tailored to a business’s specific needs, allowing for branding and personalization. These mailers are essentially custom-printed mailers used to ship products, featuring branding. These mailers enhance brand visibility and protect items during transit. These mailers are ideal for shipping a wide range of items such as clothing, books, electronics, cosmetics, and more.
Kraft Mailers
Kraft mailers are paper mailing envelopes made from kraft paper, known for their durability and suitability. These mailers are a popular choice for shipping various items, especially in e-commerce, offering a protective outer layer. These mailers are considered an eco-friendly alternative to poly mailers. These mailers are suitable for shipping a broad selection of products such as clothing, books, documents, jewelry, and accessories.
Flat Paper Mailers
Flat paper mailers, also known as rigid mailers or paperboard envelopes, are sturdy paper envelopes designed to protect flat items during shipping. These mailers offer good protection against bending and damage. These mailers promote your brand during the ecommerce journey. These mailers are often used for shipping documents, photos, certificates, and other items that need to remain flat.
Table: Which Mailers Are Best For Ecommerce Products
This table helps you go through all the types at a glance. Take a look at this table:
| Mailer Type | Best For | Key Benefits | Considerations |
| Poly Mailers | Clothing, soft goods, non-fragile items | Lightweight, water-resistant, cost-effective shipping | Not suitable for fragile or sharp-edged products |
| Bubble Mailers | Small electronics, jewelry, cosmetics | Built-in cushioning, protective for delicate items | Limited space for bulkier products |
| Padded Mailers | Books, DVDs, small accessories | Extra protection without the bulk of boxes | Slightly heavier than poly mailers |
| Eco-Friendly Mailers | Sustainable brands, apparel, accessories | Biodegradable or recyclable, aligns with eco values | May cost more than standard mailers |
| Rigid Mailers | Documents, photos, artwork | Prevents bending or creasing | No cushioning for fragile products |
| Custom Branded Mailers | Apparel, lifestyle goods, subscription boxes | Enhances brand image, great for unboxing experience | Higher minimum order quantities may apply |
| Box Mailers | Fragile or high-value products | Strong protection, stackable for storage & shipping | Higher shipping cost compared to mailer bags |
| Kraft Paper Mailers | Books, documents, apparel | Eco-friendly, recyclable, sturdy | Limited water resistance |
| Thermal Mailers | Perishable goods, meal kits, and pharmaceuticals | Temperature control keeps items fresh | Higher cost, bulkier to store |
| Tamper-Evident Mailers | Confidential documents, valuable goods | Security seal shows evidence of tampering | Not reusable once opened |
Which Factors To Consider When Choosing Mailers?
There are some of the most common factors when choosing mailers. Take a look at some of the following factors:
Product Fragility — Fragile items require durable packaging such as bubble mailers or boxes.
Shipping Costs — Mailers are generally the most cost-effective option compared to traditional packaging.
Storage Space — Mailers take up minimal storage space due to their flat and lightweight nature.
Environmental Impact — Consider compostable mailers for eco-conscious businesses and sustainability.
Customer Experience — Ensure the packaging is suitable for the product and provides a positive unboxing experience.
Step-By-Step Guide To Measuring Products For The Best Mailer
Measuring product is important for optimal protection during the entire ecommerce journey. Here are some of the steps:
- Measure Your Product
- Determine Thickness
- Allow for Extra Space
- Match to Mailer Dimensions
Tips For Selecting The Correct Size
Measuring the size of these mailers is important. Here are some of the tips to consider when choosing the size that aligns with your product and brand needs:
- Avoid Oversizing
- Leave Space for Closure
- Consider Multiples
Where To Get Mailers For Ecommerce Products?
When choosing a packaging supplier, look no further than Tycoon Packaging. We are a leading provider of high-quality packaging in the USA. We customize the mailers in any materials, size, printing, and finishes. Start reaping the benefits of these game-changing mailers today!
Conclusion Of Which Mailers Are Best For Ecommerce Products
In conclusion, mailers are an excellent choice for e-commerce shipping due to their affordability, versatility, and durability. This blog covers everything, from types to trips, to meet all your packaging needs and requirements.
FREQUENTLY ASKED QUESTIONS
Q: What is the most cost-effective mailer for eCommerce?
Mailers are generally the most cost-effective due to their low weight, small storage footprint, and affordable production, making them ideal for high-volume, non-fragile shipments.
Q: Are poly mailers better than boxes for shipping clothes?
Of course! Mailers are lightweight, waterproof, and flexible, which keeps shipping costs low while protecting clothing from dirt and moisture during transit.
Q: Can I get eco-friendly custom mailers?
Absolutely. Options include compostable poly mailers, recycled paper mailers, and kraft mailer boxes — all customizable with your branding and design.
Q: How do I design a branded mailer for my online store?
Use your logo, brand colors, and clear typography. Add engaging messages or QR codes, and choose finishes or textures that reflect your brand personality.
Q: Which mailer type is best for fragile eCommerce products?
Padded mailers or sturdy custom mailer boxes are best, as they provide cushioning and structural protection to prevent damage during transit.
